Born To Rebel started long before the brand existed, in the quiet rebellion of a girl who always walked her own path. Black wasn't just a color for me. It was my language, my identity, my world. I was always drawn to the gothic, the dark, the alternative fashion scene. Rock music shaped my life. Bob Dylan was the first spark, followed by legendary rock icons who carved their influence into my style and soul.

 

When I became a mother, everything shifted. I didn't want my kids dressed in mainstream colors or generic prints that never reflected who I was. I wanted them to grow up with authenticity, personality, and attitude. I wanted us to walk together, expressing the same dark, artistic, rock-inspired style. That's how Born To Rebel came to life. Today, Born To Rebel creates artistic alternative fashion for babies, kids, and families, with our signature Mini Me collection. Every piece is designed with intention, expressive character, and uncompromising quality.

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• Gothic, rock'n'roll, and alternative kids clothing with expressive influences

• A growing Mini Me collection for matching family outfits

• Graphic tees designed in Born To Rebel's signature aesthetic

• Accessories including blankets, stroller liners, and sunglasses for kids and moms

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Born To Rebel isn't just clothing. It's a statement.
A way to raise little rebels who express who they are from the very beginning.

A way for mothers like me - and for anyone who feels the same - to share the worlds we love, the music that shaped us, and the identity we never apologized for.

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Welcome to the rebellion. It begins with style and grows into a way of life.